Pitch decks
Pitch decks for founders, as slides or as one link.
Investor and sales decks, as slides or as a web page you can send as one link. We build the story and the design, and can do the research and figures behind them.

What goes into a pitch
Taken from the investor pitch we built for the Icelandic Fisherman Shop. Your story decides what stays.
A story paced slide by slide
The Fisherman deck runs nineteen slides in ten chapters, from the opening through concept, market, product, model, economics and growth to the outlook, the investment and the close, with three backup slides for the questions that follow.
Scenes that move
A globe with the route from Reykjavík to Alicante, numbers that count up, a dial, a map of the Mediterranean corridor and bar charts that build when you click.
Numbers that are easy to scan
Key figures count up as a slide appears and charts add one series at a time. The full pricing and inputs wait in a backup slide, one jump away, and projections are labelled as illustrative in the footer.
Made for the room
Arrow keys, a presentation clicker, a click or a swipe move it on. Full screen, a blackout, a laser pointer, an overview of every slide and a jump to any slide by its number are built in.
A presenter's view
The working file has a Cockpit with the speaking notes, delivery cues, a timer against the plan and the next slide, on the laptop while the projector shows the deck.
One file, or one link
The deck is a single HTML file, with fonts, photos and maps inside, that runs with no internet connection. The same deck runs at a link, with the notes left out, for investors to open.
How a pitch starts
With what you already have: notes, links, an old deck, a product demo, or just the problem you want to solve.
- Step 1
You send what you have
An old deck, a spreadsheet, a few pages of notes. We start from it.
- Step 2
We shape the story and the numbers
Structure, copy and design, with the figures checked against sources when the research is part of the job.
- Step 3
We publish it
As a presentation you give, or as a page at its own link that you send to investors.
The research behind the pitch
Research often ends up in an investor deck: the market figures, the rules the business has to follow, the competitors. We do that research, written up with its sources, so the pitch and the facts match.
- Market scans and sizing from public data, and competitor research.
- Business plans, financial projections and feasibility studies.
- Go-to-market plans, and the facts and figures for the pitch deck.
A pitch we have built
An investor presentation, live now at its own link. Open the case study for the brief, how it is laid out and more screens.

Investor deck
Icelandic Fisherman Shop
Investor presentation for the Icelandic Fisherman Shop concept, in one HTML file.